Charlie Thompson joins the Hospice as Director of Income Generation. The departments that fall under this umbrella include Retail, Fundraising, Lottery and Marketing – together they have the responsibility of generating over £7 million of funding, each year, to support the Hospice.
Before joining St Barnabas Hospice, she worked in income generation, marketing, and fundraising roles within the charity sector, including at LIVES, BlindAid, Bransby Horses, and Age UK. She brings vast experience in leading teams in fundraising, marketing, and supporter engagement, ensuring charities maximise their income streams while creating meaningful donor relationships.
Charlie says: “I’m thrilled to be joining such a well-respected hospice that plays a vital role in communities across Lincolnshire. St Barnabas has a fantastic supporter base and strong foundations in fundraising and retail, and I’m excited to support building that success.
Most importantly, I’m looking forward to working with an incredible team to ensure we can continue providing exceptional care to those who need it most.”
In her first few months, and over the next year, Charlie will be overseeing a full review of our current CRM system, reviewing an in-depth Gift Aid audit, supporting the marketing team in launching a new website, and laying the groundwork to significantly increase our regular giving base, securing a sustainable income stream for the Hospice.
Outside of work, Charlie enjoys running, reading, spending time with family, and travelling. She’s also passionate about income generation within non-profits and sits as a trustee for FareShare Midlands and the Chartered Institute of Fundraising Board.
The Executive Management team are responsible for each of the departments within the Hospice. Meet the St Barnabas Team here: https://stbarnabashospice.co.uk/about-us/meet-our-team/