Lincoln IMP Trail organisers announce only ‘a handful of’ Sponsorship Packages remain.

20th November 2019

Lincoln IMP Sculpture Sponsorship opportunities are being snapped up, with only a few chances remaining for businesses to support the popular initiative. The Trail is the third of its kind for Lincoln and is set to be the most popular yet. The city’s adopted mascot will be showcased from 4th July 2020 in a two month art exhibition around Lincoln city centre and the historic quarter.

Business Sponsorship will go towards the purchase of the bespoke fiberglass IMPS, the artist’s materials and in support of reputable local charity St Barnabas Hospice who offer Lincolnshire people free, compassionate end of life care when and where they require it.

Sarah Loftus, Lincoln BIG Chief Executive says;

“We have been overwhelmed with bookings to sponsor the 30 full size IMP sculptures, with only a handful still available. I would urge anyone considering sponsorship to come forward and speak to us. The benefits of sponsorship are far and wide, including national exposure, increased brand awareness, networking and great staff engagement and team building opportunities.

All our sponsors will join us throughout the process from choosing artists, supporting new fundraising and promotional activities and invitations to the launch event, IMPS reunion at the Lincoln Castle and the final auction. Packages start from £4,500 for Official Sponsor, Education Sponsor, Presenting Partner and Digital Partner.”

The Trail has been one of Lincoln BIG’s most successful initiatives with the Barons and Knights welcoming over 490,000 visitors to the city. The arts project has spring boarded 52 artists to the national stage, encouraged over 43 Lincolnshire schools to get involved and promoted 65 businesses.

Steve Gelder, MBE, Chief Executive of Gelders Group speaks highly of his previous experience as Sponsor of the Lincoln Knights Trail.

“Lincoln Knights’ Trail was a great initiative and we were fortunate to have the opportunity to be involved. From staff and customer engagement, to taking our Knight on tour to London in his own Gelders livered van, it was great fun to engage with people countrywide.”

Confirmed IMP Sponsors, St Marks Shopping Centre Manager Valerie Johnson said:

“St Marks will be sponsoring an IMP in next year’s IMP Trail. This is the third trail that we have been involved with in the city. We believe that taking part provides businesses with a fantastic opportunity to collaborate with other stakeholders across Lincoln. The trails have proved to be immensely popular with customers and visitors and have raised a fantastic amount of money for local charities.”

The new look design for the Trail and print production has been Sponsored by longstanding Lincolnshire firm, Ruddocks. Director Paul Banton is equality positive about the plans.

“We are really excited to be involved in a project which is going to bring a lot of local people and visitors to the city. This will also support a fabulous charity.”

St Barnabas Hospice Income Generation and People Director Michele Duggan says;

“Over the past three decades more than 85,000 patients and their families have received care or financial and bereavement support from St Barnabas across the county. That service is free to anyone in Lincolnshire who needs it.But that comes at a cost and all these years later it now takes nearly £12 million to run our organisation.

As you may know we currently get some funding from the NHS but it isn’t enough. The rest we raise ourselves and increasingly with an uncertain climate the pressure on us to secure these much needed funds has never been greater.

This is why the opportunity to be involved in such a fantastic, high profile and positive campaign across Lincolnshire is so important to us and it is where people like you can help.

With that in mind, we are overwhelmed to have been chosen as charity partner for the Imp Trail and very much look forward to working alongside Lincoln Big, Wild In Art and The EBP to yet again put Lincolnshire on the map.”

Sarah Loftus concludes;

“We anticipate Sponsorship packages to be confirmed by December.  If you would like to speak to me about becoming a key player in making this the best, most successful and rewarding Trail yet for Lincoln then I need you to do so in the next few weeks.”

Fundraise for us

Support your local Hospice by taking part in one of our pre-organised challenges, or take on your own! You will receive support along every step of the way!

Learn more about Fundraising


Make friends, use your know how, make a difference. We are grateful to the hundreds of people who give their time each week.

Register your interest